Notes from the Field

I’m in traffic on my way back to my hotel in Accra, Ghana at the end of a long day of shooting. I am here to make a film on SW Global, a nascent software company headquartered in Accra, whose dedicated team is trying to revolutionize the way their country – and their continent – does business. I’m here solo, shooting and directing without technical support – another crazy challenge. This project is also particularly hard because it’s not easy to make a strong film about technology. How to avoid boredom?

Yet, Dr. Aloy Chife, SW Global’s founder and CEO, is inspiring, forthright and a visionary. If we get this right, we not only help SW Global succeed but we can raise worldwide awareness of an intriguing path to progress.

… Just as I was noting the terrible traffic, our driver lurched forward and slammed into the car in front of us. No one was hurt, but the long ride at he end of a long day just got a lot worse.